Blowing Our Own Horns: Library Marketing as an Essential Management Skill

Authors

Jennifer A. Bartlett, University of KentuckyFollow

Abstract

This New and Noteworthy review column presents a few recent, representative books and articles on library marketing and public relations, focusing on the importance of these areas in the library manager's skillset.

Document Type

Article

Publication Date

5-2015

Notes/Citation Information

Published in Library Leadership & Management, v. 29, no. 3, p. 1-3.

This work is licensed under a Creative Commons Attribution 3.0 License.

Repository Citation

Bartlett, Jennifer A., "Blowing Our Own Horns: Library Marketing as an Essential Management Skill" (2015). Library Faculty and Staff Publications. 263.
https://uknowledge.uky.edu/libraries_facpub/263