Track 3-1-1: Multi‐Stakeholder Platforms for Addressing Grassland Issues and Sustainable Use of Forage and Grassland Resources
Publication Date
2015
Location
New Delhi, India
Description
Low adoption of improved grassland among small-scale dairy farmers has been attributed to different factors such as farmers and household characteristics, farm characteristics, institutional characteristics and capital constraints (Martínez-García et al., 2012). Several researchers illustrate the importance of farmers’ attitude, beliefs and social pressure from the salient referents in the adoption of innovations (Rehman et al., 2007; Rossi Borges et al., 2014). Regarding Mexico, there is a lack of information about understanding of attitudes, beliefs and social pressure underpinning farmers’ intentions to adopt agricultural innovations. In contrast to many adoption studies, it focuses on an innovation that has been successfully adopted. Therefore, the objective of this research was to understand factor influencing farmers’ intention for adopting improved grassland on their farms.
Citation
Martínez-García, Carlos Galdino; Arriaga-Jordan, Carloss Manuel; Rayas-Amor, Adolfo Armando; Dorward, Peter; and Rehman, Tahir, "Understanding Factors Influencing Farmers’ Intention for Adopting Improved Grassland Using the Theory of Reasoned Action, in the Highlands of Central Mexico" (2015). IGC Proceedings (1985-2023). 10.
(URL: https://uknowledge.uky.edu/igc/23/3-1-1/10)
Included in
Agricultural Science Commons, Agronomy and Crop Sciences Commons, Plant Biology Commons, Plant Pathology Commons, Soil Science Commons, Weed Science Commons
Understanding Factors Influencing Farmers’ Intention for Adopting Improved Grassland Using the Theory of Reasoned Action, in the Highlands of Central Mexico
New Delhi, India
Low adoption of improved grassland among small-scale dairy farmers has been attributed to different factors such as farmers and household characteristics, farm characteristics, institutional characteristics and capital constraints (Martínez-García et al., 2012). Several researchers illustrate the importance of farmers’ attitude, beliefs and social pressure from the salient referents in the adoption of innovations (Rehman et al., 2007; Rossi Borges et al., 2014). Regarding Mexico, there is a lack of information about understanding of attitudes, beliefs and social pressure underpinning farmers’ intentions to adopt agricultural innovations. In contrast to many adoption studies, it focuses on an innovation that has been successfully adopted. Therefore, the objective of this research was to understand factor influencing farmers’ intention for adopting improved grassland on their farms.
