The Department of Marketing and Supply Chain provides instruction focused on intercompany customer relationships and the promotion of products and services as components of an organization's business strategy. Students in the marketing program develop broad communication skills, an understanding of the psychology of consumer behavior, and expertise in research and computer-based tools for marketing analysis.

Our Marketing and Supply Chain faculty have earned international reputations for cutting-edge research in services, promotion, retail management, consumer behavior, ethical and legal issues, interorganizational relationships, and new product development.


Browse the Marketing and Supply Chain Collections:

Theses and Dissertations--Marketing and Supply Chain