WHAT YOU DO OR WHAT YOU SAY? AN EXAMINATION OF ANALYST REACTIONS TO PROTOTYPICAL AND NON-PROTOTYPICAL CEOS LINGUISTIC AND COMPETITIVE BEHAVIORS
Author ORCID Identifier
Year of Publication
Doctor of Philosophy (PhD)
Business and Economics
Dr. Walter J. Ferrier
Non-prototypical CEOs are those that process different demographic characteristics from a target reference group. In the US, a non-prototypical CEO is both white and male. While the negative responses to non-prototypical leaders based on race and gender have been well documented, we know less on what these leaders do that may influence biased evaluations. In this dissertation I took an impression management view to examine analysts’ evaluative bias (AEB) on prototypical and non-prototypical CEOs hiding linguistic behaviors and competitive aggressiveness. Specifically, I examined hiding linguistic behaviors on quarterly conference calls and two attributes of competitive repertoire will be researched. Drawing from leadership categorization theory, competitive dynamics: competitive volume and competitive complexity.
Using a matched sample of Fortune 500 CEOs from 2006-2012 of quarterly conference calls and RavenPack action data I found support for difference in who exhibits hiding linguistic behavior and how non-prototypical CEOs are evaluated differently based on their competitive aggressive. This research seeks to take an impression management look at how non-prototypical leaders are evaluated and narrow the gap between how CEOs operate versus what they say to third party evaluators.
Digital Object Identifier (DOI)
Hart, Courtney, "WHAT YOU DO OR WHAT YOU SAY? AN EXAMINATION OF ANALYST REACTIONS TO PROTOTYPICAL AND NON-PROTOTYPICAL CEOS LINGUISTIC AND COMPETITIVE BEHAVIORS" (2021). Theses and Dissertations--Management. 13.
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