Author ORCID Identifier

https://orcid.org/0009-0003-2285-6053

Date Available

8-21-2025

Year of Publication

2025

Document Type

Doctoral Dissertation

Degree Name

Doctor of Philosophy (PhD)

College

Graduate School

Department/School/Program

Gender and Women's Studies

Faculty

Melissa Stein

Abstract

What does it mean to “eat right?” The notion is, of course, culturally, historically, nationally, politically, ethnically, and class determined. For the purposes of this project, however, I am particularly interested in changing notions of what it means to “eat right” within the post-World War II to the early new millennium American context, as such notions are represented within the prescriptions of popular culture. I turn to popular culture because this is the commons of the hegemonic call to “normalcy”—this is where we all learn to imitate, aspire, or rebel against a generic American consumer-self in conformity with the biases, covert agendas, and desires of the collective cultural norms of a given historical moment. The “normal” might be something to strive toward or in many cases to resist and rebel against. The “ideal” (of those oriented toward either the “normal” or the “rebel”) may not be within the grasp of many, but these aspirational ideals always serve as powerful cultural presences.

Digital Object Identifier (DOI)

https://doi.org/10.13023/etd.2025.405

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