Year of Publication



Martin School of Public Policy and Administration

Date Available


Degree Name

Master of Public Administration

Committee Chair

Dr. Cory Curl

Executive Summary

As an affiliate of Keep America Beautiful, Keep Lexington Beautiful (KLB) encourages residents of Fayette County to engage in environmentally sustainable practices (Keep Lexington Beautiful, 2020). KLB was formerly a city commission of Lexington- Fayette Urban County Government (LFUCG) but in the winter of 2020 to 2021 broke off to form their own independent non-profit by the same name. During this process, they maintained about half of their original board members and hope in the future to expand their board to get more people from different perspectives involved. This project utilizes a short-term strategic plan to guide KLB through this transition for the next year as they develop the board, seek new funding sources, and create new programs. In addition to this, they aim to re-evaluate their mission, vision, and values to better reflect what the organization currently does and what they hope it to do in the future. KLB strategic planning was facilitated by the Principal Investigator (PI) via a survey and three planning workshops with the board members via Zoom in March of 2021. The board participated in a SWOT analysis, set goals and action steps, and discussed their mission, vision, and values statements. As a result, the board developed internal goals and action steps, as well as a summary strategic plan and new mission, vision, and values statements to be shared with their stakeholders.



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